Yes, it’s Christmas and another
seller's market this winter and spring. If there is one thing most early
forecasters agree on, it’s that home prices will continue to rise.
If you have ever been on the fence
of selling your home, now is the time to make the decision and list it.
Mortgage rates are expected to increase with certainty and it is near
impossible to forecast when and how high.
The time is now to make the
decision to list your home. Get ahead of the mortgage rate hikes because once
this happens, you will lose a percentage of buyers that are on the edge of the
affordability envelope; because the homes will become less affordable and
worse, many will be knocked out completely out of the buyer pool.
What
should the seller be doing different when listing their home?
The biggest difference is for
sellers to think long and hard about who the potential buyer is for their home.
Let us not forget what happened 10 years ago where an estimated 10 million
Americans were forced into foreclosure when the housing bubble burst. Luckily,
the effects of the Great Recession have since ended. So now I'll say it again,
think about the potential buyer out there that has been waiting for the
seven-year period to end so they can recover their credit and consider
purchasing again. There is a large pool of buyers out there. Other types of
buyers are Millennials and Baby Boomers who have been the primary target for
marketers. I encourage you to think outside of the box and look to see who else
is out there as a potential buyer.
What
should the seller always do when listing their home?
This is simple, at least coming
from a Realtor® it seems simple.
1. Hire a realtor®. I recommend
interviewing a couple agents to make sure you are comfortable with who you
choose to have represent you and the sale of most likely your biggest asset. In
this interview, ask these types of questions:
•
How long have you been
in the business and selling homes?
•
How many homes did you
sell last year and the year prior? (We
know our numbers.)
•
What is your marketing
plan?
•
What is your
communication style?
•
What sets you aside
from other agents?
2.
Price your home to sell. This is a real important part of the process to
successfully sell your home quickly and efficiently.
3. Have professional photos taken;
provide floor plans if possible and 3-D walk-throughs or video. Buyers today
are extremely visual and count on having these when looking online.
4. Understand the types of
financing the buyers will have and what impact it can have on you. Different
loans have different restrictions and can have future implications on what you
have to do as a seller to comply with the financing guidelines. Using your
Realtor's® knowledge and experience to guide you through selecting the right
offer is key.
While sellers are expected to
remain in the driver’s seat in 2018, they will lose some of their power as
inventory levels start to improve and rising mortgage rates shift some of the
purchase power of the buyers. Please don't get caught off guard and miss the
boat!
As I have said
since the beginning, please call a local
realtor® for all your real estate needs no matter how big or small. We are
trained professionals here to make your life easier. It's best to surround
yourself with the right team of professionals that can continuously give you
the right advice for all your circumstances.
Lisa DiBiase is
a Broker/Owner. She and her company
represent buyers and sellers in the Greater Portland Area. For all your real
estate needs contact lisa@landinghomesmaine.com.
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