Currently, there is a very strong demand for commercial warehouse, commercial garage service, commercial land, and light industrial properties in the Windham area. However, there continues to be very low inventory levels. And most of the existing commercial/light industrial buildings that had been vacant, have been renovated and leased-up over the past few years. There is certainly an opportunity for developers and investors to build new 5,000- to 20,000-square-foot structures in business parks like Quarry Ridge Business Park on Enterprise Drive and along major traffic corridors. These commercial properties are a win for Windham with added jobs and increased commercial tax base.
Traditional retail properties will more than likely need to evolve and adapt in the near future. No other commercial real estate properties have changed more than the retail space. The pandemic has dramatically altered the shopping behavior of consumers and the behavior of the retailers as well. Future space offerings should differentiate the shopping experiences with niche businesses with solid business models that support consumer needs and wants.
In many cases, the retailer is no longer solely dependent on
the storefront for generating sales. The shopping experience is now optimized
for the digital world. This means the retailers now must go through both the
online channels in addition to their storefronts. This requires a significant
investment in the digital platforms and an expansion of the sales strategy to
capture storefront and web-based sales.
And, with web-based sales, a 24/7 operating system presence.
To fulfill all the orders coming from multiple sources, the retailers,
especially the smaller niche ones, may find the need to convert sales floor
space into stock room space due to the growth in online orders. There should be a more demand for commercial storage
space and commercial stock room space in the near future.
A lot of consumers of retail stores and restaurants will continue
to expect an enhanced wellness and safety protocol to reduce the risk of
entering a public shopping space. The precautions will vary depending upon the
property type, market, store, or restaurant. Disinfecting shopping carts, consistent
cleaning, credit card keypad, upgraded air filtration system sanitization are
just a few. In many cases, the customer will
not interact with a cashier at all. Temporary
outdoor seating at restaurants may need to become permanent to accommodate the
consumer and help the restaurant businesses survive.
The local office inventory has been absorbed well in recent
years as inventory levels are fairly low and the size of the office suites in
the marketplace tend to be under 3,000-square-foot. In and around Windham, several
Office Tenants have become office condo owners as prices have remained
reasonable with low interest rates and lenders have been readily issuing small
commercial real estate loans.
The multifamily sector will continue to grow during economic
distress, and housing is a primary need in a community like Windham. Because
multifamily properties are a housing option with the lowest entry barriers,
there will be a great demand in the future.
Absorption of available apartments in Windham is very brisk.
Affordable housing is still a significant concern as
stagnating wages and increased rental prices reduce affordability in most
areas. Windham can grow smart and find
balance with all the different real estate sectors, especially the housing
sectors that include single family homes, multi-family projects, senior living
projects and to direct the growth to areas where we want the growth.
Commercial and mortgage interest rates should remain low to
stimulate the local economy and the Federal Reserve has reduced interest rates
to all-time lows. The Fed’s should continue maintain low levels of interest though
2021, and into 2022, which is very favorable.
Some of the advanced retailers are upgrading their game to
augmented reality as a part of the omnichannel sales strategy, especially to
the millennials. They are making use of the technology now to allow the
consumers to try on the clothes virtually as one prime example. Businesses need to be smart phone friendly
these days and it should be at the top of every business owner’s to-do list!
Builders, developers, and investors should consider these
trends and think about how they will renovate or build the space. For example, what extra precautions will they
take to attract inbound sales in a store while at the same time, keeping in
mind all the safety precautions. Developers should have a better chance to
ensure high demand for their rental spaces and investment properties with consideration
of trends and planning for the new build or build-out of space.
The Covid-19 pandemic has brought in a significant change in
the commercial real estate sector. It has been quite a challenging period for
private businesses to survive. Landlords need to take proper measures to ensure
success for their investments.
From a real estate investment standpoint, it is essential to
return to the fundamentals of cash flow analysis. This should ensure that the tenants in the
future will have the financial resources to make the rent payments. Landlords should be evaluating the business
models thoroughly to ensure the tenants stay consistent with the emerging
trends and to remain relevant.
As the Town of Windham plans for and directs growth, continues
to work on bringing public sewer and lateral access/service roads as well as
interconnectivity via some of the private roads and shopping center drives to
the North Windham Shopping District, residents of our town should see the added
benefits of these infrastructure investments through strategically planned growth,
improved traffic movement, a well-diversified tax base and a positive
experience for consumers and businesses.
The Town of Windham investing in infrastructure for our future
is key to the continued success of all of our Windham-based businesses. <
This article was brought to you by Larry Eliason, Commercial Broker with Butts Commercial Brokers in Raymond. You can reach him at 207-415-2112.