Saturday, October 13, 2018

Why the holiday season may just be the right season to sell

By Lisa DiBiase

If you're ready to sell your house, you don't have to wait. Selling during the holidays doesn’t have to be a disaster. Even though there are less homes on the market, buyers are out there buying at a steady pace. You may be surprised that there are advantages to selling your home over the holiday season.

There are no seasons online.

Traditional home buying and selling has evolved with the internet. While spring is still the hottest home-buying season, serious home buyers are always on the lookout. Instant and constant internet access means buyers are always checking out the latest listings. Today’s buyers do the bulk of their home searches online which is why it's critical to have a professional online presence, especially when it comes to photos.

Less competition.

Come spring, sellers will flood the market and your home will be just another fish in a great big pond. But right now, you’ve practically got the market to yourself. Home inventory usually falls from November to December. That means less competition on the market if you list your home during that time! Buyers have fewer homes to choose from, which means you could sell your house faster.

Serious buyers.

If a buyer is trudging around in freezing weather to look at your home, they are serious. People also tend to start their home search several months prior to when they plan to purchase. Many winter buyers may also be working against a deadline, whether it’s an expiring lease, relocation, or a contract on their current home.

Tax Incentives before year-end.

Winter home buyers may also be motivated to capture the tax benefits of buying a home before year-end. Home buyers can write off some of the expenses of their home purchase on their taxes. There are usually multiple tax benefits of owning a home that can be taken advantage of.

Time Off.
You may think people are less likely to see your home during their hectic holiday schedules. That can be true, but keep in mind most people have more time off around the holidays. That means more time for browsing their favorite home apps, dreaming about their future decor, and even scheduling home showings.

Are You Ready to Sell?
With all these advantages on your side, hopefully selling your home in the winter won’t feel so daunting. Make sure you work with an experienced real estate agent to get your listing ready for online house hunters and serious holiday buyers. What a better way to celebrate the upcoming new year.

Call Lisa today for all of your real estate needs. 207-653-0823.

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